Blogging.

Blogging has taken the world by storm. In years past, the equivalent to the blogging we know today would have been either writing in a personal journal, letter, or in a print article. Now in modern times, literally every person with access to the internet can create a blog and share their thoughts, opinions, and information with the entire technological world. For better or for worse. This can be therapeutic for many.

In high school I found the blogging world and got quite a bit obsessed. With what type of blogs you ask? Mommy bloggers. Fashion bloggers. Lifestyle bloggers. These terms are now common knowledge in the blogging world. In particular, lifestyle bloggers were my kryptonite. They basically just blog about how they live their lives. What they do, what products they use, and what they love. It sounds a little silly now as I write this… being obsessed with someone else’s life like that. Hmm. Whatever floats your boat though I guess. It’s still entertainment.

These days, bloggers can use this as a lucrative tool to create profits. Some bloggers even use blogging as their main source of income. As long as you’ve got the ‘it’ factor, whatever that may be, you can become a major blogging mogul. According to this article, it states that “As many other creative workers struggle to find stable and fulfilling careers, bloggers and others with digital clout seem to have shaped their careers with ease.”

That’s the thing though… what exactly does someone need to become a paid creator in the blogging world? In my opinion, the fashion, lifestyle, and mommy bloggers always seem so put together. I think the internet favors the beautiful. But beauty isn’t everything that’s important. What makes a blog interesting? What keeps us coming back? In this article on entrepreneur.com, Jason R. Rich lists 6 keys factors to create and maintain a successful blog:

1.       Define the target audience for your blog and cater to that audience.

2.       Put a unique twist on your blog's topic and content.

3.       Add new content on a regular basis.

4.       Transform your blog into an interactive online community.

5.       Adopt a multifaceted approach to promoting your blog continuously.

6.       Keep the blog's look, overall design and content professional.

There you have it. Maybe I’ll try this one day... actually let’s be real. I probably won’t ever start a fashion blog. But maybe you should. Try these techniques out and see how far you can launch yourself into the coveted blogging stratosphere. I hope to see you there.